LA ROCHE-POSAY

LA ROCHE-POSAY

LA ROCHE-POSAY

LA ROCHE-POSAY

Art direction + Graphic Design
Anne-Charlotte Moreau
Copywritter
Tina Harris Pampouneau
Project with BETC Digital

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I worked in collaboration with BETC Digital from January 2019 to April 2019 to design the new international Instagram account for the brand.
Our mission was not only to create meaningful, smart and beautiful visuals but also to be able to balance the essence of the brand whilst utilizing all of the benefits of the platform.

I worked in collaboration with BETC Digital from January 2019 to April 2019 to design the new international Instagram account for the brand.
Our mission was not only to create meaningful, smart and beautiful visuals but also to be able to balance the essence of the brand whilst utilizing all of the benefits of the platform.

La Roche-Posay are internationally known as pioneers of solving skin problems but also as leaders within the industry. With this new account the brand wants not only to entertain its audience but also raise awareness, provide great advice and propel its community into its blue sophisticated world. We achieved a posts calendar (feed and stories) divided into themes and associated templates to encapsulate topics on the account. 

La Roche-Posay are internationally known as pioneers of solving skin problems but also as leaders within the industry. With this new account the brand wants not only to entertain its audience but also raise awareness, provide great advice and propel its community into its blue sophisticated world. We achieved a posts calendar (feed and stories) divided into themes and associated templates to encapsulate topics on the account. 

La Roche-Posay are internationally known as pioneers of solving skin problems but also as leaders within the industry. With this new account the brand wants not only to entertain its audience but also raise awareness, provide great advice and propel its community into its blue sophisticated world. We achieved a posts calendar (feed and stories) divided into themes and associated templates to encapsulate topics on the account. 

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THE FEED

Their mission: a better life for sensitive skin.
Their responsibility: a better life tomorrow for people and the planet.
Their feed: a curated medium, commited to safety, skins and their community. Recommended by dermatologist worldwide.

Their mission: a better life for sensitive skin.
Their responsibility: a better life tomorrow for people and the planet.
Their feed: a curated medium, commited to safety, skins and their community. Recommended by dermatologist worldwide.

Logo | Amy Jones @studiojonesie
Webdesign | Anne-Charlotte Moreau

Logo | Amy Jones @studiojonesie
Webdesign | Anne-Charlotte Moreau

Logo | Amy Jones @studiojonesie
Webdesign | Anne-Charlotte Moreau

Logo | Amy Jones @studiojonesie
Webdesign | Anne-Charlotte Moreau

Logo | Amy Jones @studiojonesie
Webdesign | Anne-Charlotte Moreau